Spatial design firm Denton-Cardew Design aka D-CD were hired by Jordan Brand and Satis+Fy to assist in transforming an old ballroom and nightclub in New York called the Red Cafe. Into a fully equipped basketball facility that includes courts, locker rooms, a scoreboard and more to celebrate the 10th Anniversary of Carmelo Anthony signing with Jordan Brand and the launch of the Jordan Melo M10.
Invited guests were first led through an entrance tunnel which illustrated a cultural timeline of Melo’s life before entering into a members only type of locker room. Jordan NYC and Game7 also collaborated to put this amazing court together.