The Nike LeBron 12 ‘Double Helix’ features a rich burgundy base with vibrant pink and volt accents, which sits atop a translucent outsole.
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With the best team in the league in town, LeBron James put the Cleveland Cavaliers on his back dropping 42 points in a 99-110 win over the Warriors.
Watch LeBron James Jr. at just 10-years-old in the John Lucas All-Star Weekend Tournament being a straight bawse already.
The LeBron James vs Michael Jordan debate is one that will rage on for as long as basketball and statistics exist.
The NYC crowd didn’t get LeBron James in the dunk contest, but this killer reverse alley-oop slam off a beauty Kyle Lowry pass made up for it.
Lebron James starts things right with two huge slams to kick the 2015 NBA All-Star Game off.
A series of 15 NBA illustrations depicting modern basketball superstars with their NBA legend counterparts.
Soon we’ll all be able to roll like LeBron James when Kia Motors releases the K900 ‘King James’ Edition.
On their way to victory, the combo of Kyrie Irving and LeBron James electrified the crowd with this monster one-handed alley-oop.
Today Nike Basketball unveiled the all-star infused editions of the Kobe 10 , KD 7, Kyrie 1 and LeBron 12.
Artist Ziarekenya Smith from Orlando, FL went next level with this design of LeBron James, made completely of out of his signature nike logo multiple times.
These are the starters representing the Eastern Conference in the 64th NBA All-Star Game held at Madison Square Garden.
Cleveland Cavaliers forward Kevin Love plays the role of quarterback. Connecting with the best wide receiver in the league LeBron James.
Nike and Jordan Brand salute great leaders that paved the way for social change, with the limited edition 2015 Black History Month Collection.