Hooped Up

adidas has been pretty aggressive on their mission of cool this year with sick releases from the Originals line like the  Augmented Reality Sneaker, the Star Wars Collection, Phantom II NBA Pack,  and these joints KG and D-Rose teach you how to rock just to name a few. Read More »

Want to meet Michael Beasley? Need some new kicks? Well I’m about to kick-start your already good Miami Friday.

Today adidas is putting Beasley to work as a Champs Sports employee at Aventura Mall in Miami to get fans amped up about the new, Official NBA Shop at Champs Sports.

That’s right, Supercool Beas is gonna trade in his Miami HEAT duds for a Champs uniform to be your personal shopper, work the register, heck — maybe he’ll even upsell you some insoles too and everybody’s invited to come out. Read More »

Ahhhh, the one day of the year when it’s socially acceptable to be drunk before noon (don’t judge me) is less than a week away and if you want to avoid being a fall down drunk. You’ll need some stable footwear to keep the world from spinning the more “Irish” you get.

To help you on this quest with style, adidas created St. Patrick’s Day versions of the TS Supernatural Commander and TS Supernatural Creator. They both feature a green, white and green colorway and shamrocks are everywhere to keep you lucky on your drunky smurf day.

Free Guinness and green hats below — okay fine, just more pics.

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Originally released back in 1984, the Forum was the first adidas basketball shoe that was made in high, mid- and low-top versions. Regarded as a classic and one of the most iconic adidas styles ever produced, the Forum is back by popular demand after being on the endangered kicks list with a slight upgrade. Featuring a removable popper/Velcro panel that offers two new looks, the rest of the  ill Forum detail was left intact and is available for rockage this spring.

A detailed look at these joints below.

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adidas Originals has just launched the first Augmented Reality experience in footwear and if you don’t have them you’ll probably go get them. Not now, but right now.

The adidas Originals AR Game Pack is a set of 5 shoes, each printed with an AR code on the tongue. When you hold the code in front of your webcam, you’ll gain access to a virtual version of the adidas Originals Neighborhood. Each month between February and April, adidas will launch a new interactive game within the Neighborhood and your shoe will be the game controller. OMG!

I so dare you to tell me how this union of video games, kicks and the internet isn’t perfect.

Peep out the line up of kicks here.

Since adidas is the official apparel maker of the All-Star game, that makes the best players in the world a brotherhood.

The snazzy 2010 NBA All-Star jerseys were inspired by the host city of Dallas and the symbolic Texas state flag. The star on the front of the jersey unites opposing east and west players forming one star when standing next to each other and the single star is divided into five pieces joining as one, representing five players on each team coming together.

Another nice tribute to the host city on these jerseys is the Dallas skyline pattern on the back.

Peep what the western brotherhood is sporting after the jump.

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Basketball Christmas aka the All-Star game is right around the corner and that means special edition kicks up the wahzoo.

This year in celebration of the 2010 NBA All-Star Game, uber shoe maker adidas will launch the all-new adidas TS Supernatural Creator and Commander in All-Star colorways for our shoe collecting enjoyment.

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When adidas and Star Wars (pre-Jar Jar Binks) hook up to collaborate on a collection, even people from a galaxy far, far away take note. Mostly because adidas is not sold in space — yet.

Set to blow up the scene like the Rebel Alliance blew up the Death Star, this Summer. Adidas and Star Wars have joined both the Force and Dark Side to let you display your outer geek on your feet with Storm Trooper, Darth Vader, Luke Skywalker, Yoda, Hans Solo, and Princess Lela (oh yeah) themed kicks and gear.

Sadly, I haven’t seen anything about a Lando Calrissian or  Chewbacca shoe, but after watching this commercial. I’d still easily let Darth Vader chop off my hand (providing I was given a mechanical replacement) if I could have this entire collection in return.

Peep more of the Intergalactic freshness after the jump.

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On the same day that Gilbert Arenas entered a plea of guilty on felony gun charges. Uber sportswear giant Adidas decided to drop Agent Zero as one of their sponsored athletes. Yikes!

Athletic company Adidas said Friday it was dumping longtime endorser Gilbert Arenasof the Washington Wizards following his guilty plea on felony gun charges in Washington, D.C.

Who would have thought bringing four guns to work could cause so much problems??? The way this Arenas deal is being treated from all angles, I fully expect to see him in an orange jumpsuit provided by the state for a few days at the very least when a judge comes to a final decision.

Maybe when this is all over, Arenas can get an endorsement deal with Bad Idea Jeans.

Yes, yes, yes and more yes! Nobody does classic like adidas, so it’s only right that there new Originals Phantom II NBA Pack “kicks” things off for the 2010 edition of Freshly Dipped. Celebrating 6 NBA franchises, the Knicks, Lakers, Bulls, Celtics, Sixers and Heat are represented in this theme pack and I have never wanted to buy six pairs of shoes at the same time so bad in all of my Deebo fearing life.

The only frills if they can be called frills with each of these kicks are woven team logo on the tongue of and the team’s name on the heel. I love these!

Peep the freshness after the jump.

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