Sneaker makers Li-Ning are steppin’ thru in the shoe game and they’ve already made waves signing well-known names like Shaq, Baron Davis and Jose Calderon to endorsement deals.
Li-Ning will also outfit the Argentinian National Team for the World Basketball Championships this Summer too. Not bad for a company you probably just heard of a few years ago, huh?
Sergio Hernández is the coach of the Argentinian team and I’m pretty sure Peter Jackson is in charge of directing any commercials the team appears in.
