The Milwaukee Bucks unveiled three new logos at a special event at the BMO Harris Bradley Center which bridge the gap from their early days to their bright future.
“The Milwaukee Bucks are committed to honoring our history while ushering the franchise into a bright future. We’re establishing a new global identity that reflects the growth, energy and innovation in Milwaukee and throughout the state of Wisconsin,” Bucks Vice President of Strategy and Operations Alex Lasry said. “This is an exciting time for the city and our team, and these new logos embody the passion and intensity that will define us in this new era of Bucks basketball.”
The outline of Wisconsin solidifies the identity of the state as essential to the fabric of the new Bucks brand. pic.twitter.com/qR6CwtBy9x
— Milwaukee Bucks (@Bucks) April 14, 2015
The secondary mark portrays a strong reminder of the rich heritage of Bucks basketball in Milwaukee. pic.twitter.com/fjY6RYiAn7
— Milwaukee Bucks (@Bucks) April 14, 2015
Our new colors are inspired by the diverse landscapes of Wisconsin and rich heritage of Milwaukee. pic.twitter.com/oe8Zo8FKYI
— Milwaukee Bucks (@Bucks) April 14, 2015
Meet The New Bucks At http://t.co/bgGBwi3s2q https://t.co/qgmR9bJ0LI
— Milwaukee Bucks (@Bucks) April 14, 2015
