In a word, Awesome. In two words, Super Awesome. A few handful of games into the season, the popularity of the Jeremy Lin and James Harden backcourt has taken off like a — rocket, and fuelled by the release of this song by artist Flula Hier. Beardsanity was born and the Rockets are planning on using that catchy phrase to sell some tickets with these trey cool billboards. Are you loving these?