If you didn’t know that LeBron James opened a retail store in Aventura Mall with Frankie Walker, Michael Hurley, Jaron Kanfer and the guys from Fruition called UNKNWN. Now you know, and you’re welcome. The store aims to be “an innovative product assortment in the form of lifestyle vignettes for those who love to discover new things”. But you’ll probably check it out because you like cool things and stuff.